{"id":17871,"date":"2025-03-19T10:24:29","date_gmt":"2025-03-19T10:24:29","guid":{"rendered":"https:\/\/indr.lu\/?p=17871"},"modified":"2025-03-19T10:30:02","modified_gmt":"2025-03-19T10:30:02","slug":"green-business-events-le-logo-des-business-events-ecoresponsables","status":"publish","type":"post","link":"https:\/\/indr.lu\/fr\/green-business-events-le-logo-des-business-events-ecoresponsables\/","title":{"rendered":"Green Business Events : le logo des business events \u00e9coresponsables"},"content":{"rendered":"[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]\n

Green Business Events f\u00eate ses deux ans !
\n<\/strong><\/span><\/h3>\n

Lanc\u00e9 d\u00e9but 2023 par la Direction g\u00e9n\u00e9rale du tourisme du Minist\u00e8re de l\u2019\u00c9conomie, le projet Green Business Events<\/a> (GBE) vise \u00e0 r\u00e9duire l\u2019empreinte environnementale et sociale<\/strong> des Business Events au Luxembourg.\u00a0<\/strong><\/p>\n

Depuis le d\u00e9but du projet, 84 \u00e9v\u00e9nements<\/strong> ont obtenu le logo \u00ab\u00a0Green Business Events\u00a0\u00bb et une centaine d\u2019organisateurs ont b\u00e9n\u00e9fici\u00e9 d\u2019un accompagnement personnalis\u00e9 propos\u00e9 par l\u2019Oekozenter Pafendall asbl, coordinatrice du projet.<\/p>\n

Green Business Events s\u2019adresse \u00e0 tout type d\u2019\u00e9v\u00e9nement relevant du secteur des Business Events : conf\u00e9rences, congr\u00e8s, expositions, salons, \u00e9v\u00e9nements d\u2019entreprises et incentives<\/strong>. Pour obtenir le logo GBE, les \u00e9v\u00e9nements doivent r\u00e9pondre \u00e0 des crit\u00e8res exigeants dans les diff\u00e9rentes th\u00e9matiques que sont la r\u00e9duction des d\u00e9chets, la restauration durable, l\u2019inclusivit\u00e9, la communication, etc<\/strong>.[\/vc_column_text][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][image_with_animation image_url=”17872″ image_size=”full” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” img_link_target=”_blank” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default” img_link=”https:\/\/greenbusinessevents.lu\/”][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]Le succ\u00e8s de Green Business Events repose notamment sur son approche unique\u00a0: une combinaison de standards officiels d\u00e9velopp\u00e9s en \u00e9troite concertation avec les acteurs du secteur, et un accompagnement gratuit et individualis\u00e9<\/strong> des organisateurs.[\/vc_column_text][nectar_btn size=”jumbo” open_new_tab=”true” button_style=”regular” button_color_2=”Accent-Color” solid_text_color_override=”#ffffff” icon_family=”fontawesome” text=”Obtenir le logo GBE” url=”https:\/\/greenbusinessevents.lu\/contact\/” icon_fontawesome=”fa fa-external-link”][divider line_type=”No Line”][vc_column_text css=”” text_direction=”default”]\n

Un impact structurel et durable
\n<\/strong><\/span><\/h3>\n

Il est, \u00e0 nos yeux, important de souligner que le projet a un impact au-del\u00e0 des \u00e9v\u00e9nements ponctuels<\/strong>.<\/p>\n

Certaines entreprises ont marqu\u00e9 leur volont\u00e9 de syst\u00e9matiser l\u2019obtention du logo pour leurs \u00e9v\u00e9nements voir d\u2019inclure les crit\u00e8res \u00e9coresponsables dans leurs guidelines internes<\/strong>.<\/p>\n

En outre certains prestataires de l\u2019\u00e9v\u00e9nementiel ont adapt\u00e9 leurs offres et am\u00e9lior\u00e9 la transparence de leurs services et produits pour r\u00e9pondre aux crit\u00e8res du logo. Des discussions ont \u00e9galement \u00e9t\u00e9 men\u00e9es avec certains prestataires, y compris des traiteurs et lieux d\u2019accueil, pour cr\u00e9er une \u00ab\u00a0offre verte\u00a0\u00bb qui r\u00e9pondraient aux crit\u00e8res du logo.<\/p>\n

Ces \u00e9volutions font \u00e9cho \u00e0 un des objectifs cl\u00e9s du projet : d\u00e9velopper le secteur des solutions \u00e9v\u00e9nementielles durables et encourager la transition du secteur vers des pratiques plus responsables. Notre souhait \u00e9tant qu\u2019\u00e0 l\u2019avenir, les organisateurs puissent trouver au Luxembourg un cadre propice \u00e0 l\u2019organisation d\u2019\u00e9v\u00e9nements responsables<\/strong>.<\/p>\n

Actuellement, cette transition repr\u00e9sente encore un d\u00e9fi pour les organisateurs, notamment en raison du manque de temps \u00e0 allouer \u00e0 la d\u00e9marche, des contraintes budg\u00e9taires et logistiques, ainsi que des difficult\u00e9s \u00e0 organiser un catering sans vaisselle jetable, notamment lors de grands \u00e9v\u00e9nements avec une multiplicit\u00e9 de stands de catering.[\/vc_column_text][vc_column_text css=”” text_direction=”default”]\n

Un accompagnement personnalis\u00e9
\n<\/strong><\/span><\/h3>\n

Pour soutenir les organisateurs dans cette d\u00e9marche, les conseiller.\u00e8res de l\u2019Oekozenter Pafendall proposent un accompagnement gratuit et personnalis\u00e9.<\/p>\n

Sur www.greenbusinessevents.lu<\/a>, vous trouverez la liste des crit\u00e8res, un aper\u00e7u des \u00e9v\u00e9nements labellis\u00e9s et des t\u00e9moignages d\u2019organisateurs ayant b\u00e9n\u00e9fici\u00e9 du projet.<\/p>\n

Green Business Events est un projet de la Direction g\u00e9n\u00e9rale du Tourisme du Minist\u00e8re de l\u2019\u00c9conomie et le pendant du projet Green Events du Minist\u00e8re de l\u2019Environnement, du Climat et de la Biodiversit\u00e9.[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

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